000 | 00754nam a2200229Ia 4500 | ||
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003 | BD-DhNLB | ||
005 | 20230124141933.0 | ||
008 | 111216s2013 caua b 001 0 eng | ||
010 | _a2011050631 | ||
020 | _a9781412987301 (pbk.);141298730X (pbk.) | ||
040 |
_aBD-DhNLB _dYDX;BTCTA;YDXCP;BWX;DLC |
||
041 | _heng | ||
082 |
_a658.8/02 _223 _bMAM 2013 |
||
100 |
_aHill, Mark E., _928692 |
||
245 | 0 |
_aMarketing strategy : _bthe thinking involved / _cMark E. Hill. |
|
260 |
_aThousand Oaks, Calif. : _bSAGE Publications, _cc2013. |
||
300 |
_axxiv, 335 p. : _bill. _c26 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 |
_aMarketing;Strategic planning. _xManagement. _928693 |
||
942 |
_2ddc _cBK |
||
999 |
_c26960 _d26960 |