Blakeman, Robyn, <br/><br/>
Nontraditional media in marketing and advertising / 
Robyn Blakeman, University of Tennessee at Knoxville. 
 - vii, 255 pages :  illustrations   23 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781412997614 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.;Advertising.;Alternative mass media.
<br/><br/><label>Dewey Class. No.: </label>658.8/7  / RON 2014