Hill, Mark E.,
Marketing strategy : the thinking involved /
Mark E. Hill.
- Thousand Oaks, Calif. : SAGE Publications, c2013.
- xxiv, 335 p. : ill. 26 cm.
Includes bibliographical references and index.
9781412987301 (pbk.);141298730X (pbk.)
2011050631
Marketing;Strategic planning.--Management.
658.8/02 / MAM 2013