Larson, Charles U. <br/><br/>
Persuasion :  reception and responsibility / 
Charles U. Larson. 
 - Belmont, Calif. :  Wadswoth Pub. Co.,  c1986. 
 - xvi, 349 p. :  ill.   24 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0534061621 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology);Mass media.;Propaganda.
<br/><br/><label>Universal Decimal Class. No.: </label>303.342