Gratton, Chris,

The economics of sports broadcasting / Chris Gratton and Harry Arne Solberg. - London ;;New York : Routledge, 2007 - x, 233 p. : ill. 24 cm.

Includes bibliographical references (p. 222-225) and index.

Summary: Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. It Read more...

9780415357791;0415357799;9780415357807 (pbk.);0415357802 (pbk.);9780203003855 (ebk.);0203003853 (ebk.)

2006033827

GBA596717


Television broadcasting of sports--Economic aspects.

GV742.3 / .G73 2007

70.449796 / GRT 2007.